Sony launches the new Bloggie Sport HD, a rugged 1080p Full HD video camcorder. The pocket camera is equipped with a 5.03 Megapixel Exmor CMOS image sensor and a F2.8 optics. With leather-like rubber bumper, it is waterproof down to 16 feet, and is shockproof to withstand up to 5 foot drop. It also has dirt and dust resistant seals that help make it nearly impervious to mud, snow, rain, and grime.

The Bloggie Sport HD (model MHS-TS22) features Underwater Mode, which automatically adjusts white balance and contrast to compensate for this color shift, for more natural shots underwater. It has SteadyShot image stabilization to reduce blur cased by camera shake, LED light for shooting in low light environment, 4x digital zoom, Auto Macro, and Face Detection. The rugged pocket camcorder recprds Full HD 1080p video and 5 Megapixel still images. It has a 2.7-inch touchscreen display and HDMI output.

Sony’s Bloggie Sport HD’s flip-out USB arm allows you to connect it to a computer for image transfer and charging easily. It has 4GB internal memory. The price is $179.99 and the rugged Bloggie comes in black, blue and red. (get one from for $178).